Rewind Video
In November 2020, Jimmy “MrBeast” Donaldson announced that he would be making a YouTube Rewind video. This came just days after YouTube’s official announcement that they would not be making one.
In November 2020, shortly after a controversy surrounding YouTube’s annual year-end Rewind video caused its cancellation for that year only, Donaldson announced that he had contacted “hundreds of YouTubers” and was producing his own version of the video instead.
In an interview with The Verge, Donaldson explained that he had always believed that YouTubers “should get more say in Rewind,” and with this in mind, he decided to call “hundreds of YouTubers” to participate.
In the video, you can see many popular YouTubers like Markiplier, David Dobrik, and PewDiePie, and the video received over 58 million views.
He went “to the drawing board” , sketched a plan and also tried to find out what went exactly wrong with past Rewinds. As a result, MrBeast decided to make a new format for his version of the Rewind.
On December 2, 2020, YouTuber MrBeast released the first video in his “MrBeast Rewind” series.The video depicted a fictionalized version of YouTube in 2019, showing events that happened on the platform throughout the year.
The video received a positive reception from critics, with most praising Donaldson’s comedic delivery and attention to detail. However, some criticized it for being similar to PewDiePie’s 2018 YouTube Rewind, an accusation that was later confirmed by Donaldson.
Donaldson got inspired by his favorite YouTuber Pewdiepie to make a rewind video for 2020. He also thanked him and cited him at the end of the video.
ClubHouse Guest Role
MrBeast’s guest appearance on the Clubhouse app. He talked about his motivation to give away millions of dollars and build an enormous YouTube following. He also addresses the controversy surrounding his team’s encouragement of people to buy and donate NFTs in order to fight climate change.
Jellysmack Deal
MrBeast (real name Jimmy Donaldson) and his management signed a deal with French media company Jellysmack to expand the YouTube star’s reach through additional content, merchandise, and events.
The deal also includes social-media distribution — MrBeast has over 190 million subscribers on YouTube — as well as merchandise and event opportunities.
The deal will also see Donaldson’s YouTube content be distributed across Jellysmack’s network of properties. These include video sites like ClipBucket and GameTV, as well as Gifs Animation, and Le Monde du GIF.
MrBeast Squid Game
In November 2021, Donaldson recreated the squid game in real life.56 people competed for a cash prize of $456,000 minus the violence in the show. In addition to being an excellent host, Mr. Beat can also be a great actor, with a vocal range that can make any performance come to life. He’s also a great writer, able to create scripts that are both informative and engaging at the same time.
He uploaded the video just a week after the game’s release. The video received 222 million views as of February 2022, Donaldson’s most-viewed YouTube video and one of the most-watched YouTube videos of 2021.
The video features Donaldson playing the game, providing commentary and analysis in his usual humorous style.
Third Influencer Tournament
After the success of the first two influencer tournaments in MrBeast has announced the third edition for December 2021.
The tournament featured 15 competitors who had to perform a variety of tasks to win–all while trying not to get eliminated. The tournament was created to give, up and coming influencers a chance to compete for $1,000,000 and a place in the MrBeat Influencer League.
The tournament took place at the SoFi Stadium in Inglewood, California. The tournament was kicked off with a challenge that was split into two rounds.
The first round of the Tournament was as fierce as one could imagine. The competition consisted of 10 different challenges between 15 competitors, and only 10 of them were able to make it to the second round.
The second round was just as intense. The 10 winners from the first round competed in a hide-and-seek competition. The winner of this tournament was Zach King. He proved that he’s one of the best YouTubers out there.
Highest Earning Creator – Forbes
Forbes named Mr. Beast the highest-earning creator in 2021.
According to Forbes, Mr. Beast earned an estimated $54 million in 2021. To put this in perspective: That income would have placed him 40th in the 2020 Forbes Celebrity 100, earning the same amount of money as Vin Diesel and Lewis Hamilton did in 2020.
The majority of Mr. Beasts’ earnings come from advertising revenue on his YouTube videos, which number more than 6 billion views in total. He is also best known for his extravagant giveaways, often involving large amounts of cash or other expensive presents.
Conculsion
This is the period where he became a real superstar. Mrbeast’s Net worth skyrocketed during this period. and he invested a good amount of money in creating more content on youtube and in Philanthropy.